“Fantastic Beasts” shows MASSIVE search term increase on Google

All of us Potter fans were well aware of Fantastic Beasts and Where to Find Them long before J.K. Rowling and Warner Brothers announced the new film franchise, but Thursday’s announcement has caused a huge spike in the rest of the world catching up! Google Trends has shown a massive change in the amount of users searching for the phrase “Fantastic Beasts and Where to Find Them” over the past few days.

It’s amazing to see the kind of influence this announcement has had on the book’s popularity! The past four days have utterly dwarfed the previous nine years of search history for Fantastic Beasts. Anybody have any idea what the previous spike in 2005 was caused by?

Jessica J.

I've been making magic at MuggleNet since 2012, when I first joined the staff as a News intern. I've never wavered from the declaration in my childhood journal, circa October 2000: "I LOVE Harry Potter! If I clean my room, my mom says she'll make me a dinner a wizard would love!" Proud Gryffindor; don't hate.