Warner Bros. to make its chocolate fair trade after HPA campaign!
As many of you in the fandom may already know, the Harry Potter Alliance (HPA) is a non-profit organization that prides itself on fan activism. We are thrilled to announce that the HPA has just had its biggest victory yet! After four years of campaigning and negotiating with Warner Bros., the HPA announced today that its Not in Harry’s Name campaign to make all Harry Potter chocolate certified fair trade has ended!
Lauren Bird, Communications Director for the Harry Potter Alliance, said of the victory,
Not only is this a huge victory for fans and for corporate transparency, but we [also] hope that this small step by Warner Bros. will put pressure on larger companies to improve their ethical sourcing and truly begin to make a dent in ending modern slavery.
You can read the full press release below:
Congratulations to our friends at the HPA!
Are you excited for this news? Will this affect your chocolate-buying habits? Tell us your thoughts in the comments below!