WB responds (a bit) to HBP delay: "We Love Our Fans"
The LA Times has a new article up highlighting how upset fans are at Warner Brother's decision to push back the release of Half-Blood Prince to July 17th, 2009. They spoke with WB president Alan Horn (pictured left) about the matter, who tried to come up with more reasoning:Warner currently is riding high with "The Dark Knight," the Batman film that also stars Bale. The grim super-hero movie has taken in $452 million in the U.S. since its July 18 release, making it the second-highest grossing film ever.
To some degree, that success motivated Warner to shift "Half-Blood Prince," Horn said. The film will now hit theaters the same midsummer weekend that "Dark Knight" was released this year. Horn said the young, core Potter audience would be out of school and give the film a longer theatrical life. It will now open opposite Universal's special-effects comedy "Land of the Lost," which stars Will Ferrell. But Horn said there was nothing next year compared to this summer's especially dense slate of big-budget releases.
The article wrapped up with this quote from Horn: "We would never do anything to hurt one of the movies or the series. We love our fans."
Posted by Andrew on Aug 15th |
685 Comments


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I cant believe they chose to respond to this backlash with yet more talk of this being a business decison, yes, that it what there about but there insane if they think Potter 6 is going to do anything remotely what TDK did. First off, it just doesnt have all the diciding elements. Secondly just because other studios dont have the blockbusters doesnt mean people will go see this. Off the top of my head, I can think of T4, Transformers 2, Watchmen, Wolverine, and the new Star Trek movie, add Potter and you have a typical summer of blockbusters, this move takes away 300 mil from 2008 and just adds 300 mil to 2009, I dont get why it matters, and I hope someone gets fired when they find out the pissed off enough fans on top of the movie making about what it usually does, OotP was a fluke in terms of blockbuster, it made 2 mil more then Gobet but it didnt sell more tickets, the giant core of a Potter movie comes from the Potter fans, and it doesnt matter when the movie is released. And I cant believe how many fans actually thought the DH being spilt into two was for the fans to get the best possible story, for those niaeve enough to believe that in the first place, here is the evidence it was ony done to put 300 mil of our money into there greedy bosses hands.
Just seen this in the latest petition entries, its so awful :( - 11849 Danielle Kirkland 2008-08-15 12:51:56 "ok so i pretty much think that warner brothers is really extremely GAY!!!! i bought a plane ticket for the prmier and eveything and now i cant get that money back i wasted 1000 dollars beause of warner brothers i am going going to sue for faulty advertisement and you owe me my freakin 1000 dollars back uuuuggggghhhhhhh!!!!!!!!! !!!!!!!!!!!! you ruined my life. my boyfriends birthday is on november 21st, so him and I bought tickets to london for the premiere! he is obsessed with harry potter and i was planning on suprising him with the tickets! i got a job and worked ALLLLLL SUMMER LONG to get money for those plane tickets. WOWOWWWWWWW" Have WB even considered people that have had plans booked for and paid for this film? Me and my wife had holiday from work booked for the films release too. WB suck for doing this to their fans. This new statement, like the last one just shows their after our cash. The press release showed they want money income the same as the 5th films release and this statement shows they want money similar to the dark knights release. WB, way to hurt the fan base.
The only reason why Dark Knight did as well as it did was because of Heath Ledger. NOT because it was in the summer. And do they not realize that all the times they made the most money from HP was in NOVEMBER?! Idiots! It doesn't matter if the kids are out of school or not. People are actually more busy in the summer because they actually go places and do things. In November, you're basically stuck at home at night and on the weekends. God I can run warner brothers better than these people can.
JOIN THE WB PROTEST PAGE! WE ARE MOBILIZING TO ACTUALLY REVERSE THIS TERRIBLE DECISION. We need numbers. Click the link. Take a stand. It's what Harry would do. http://www.facebook.com/g roup.php?gid=23519089579# /group.php?gid=2351908957 9
@ sevviesnapples. I agree: we need tons of people to do this. I'm sure that by the time HBP is released, everyone will be excited to see it, and forget about all the resolutions and threats they're making now. That's why I propose to write on a piece of paper how angry/upset/ticked off you are right now, pledge not to watch the movie during opening weekend, and stick it on the wall next to your toilet/bed/fridge. That way, you'll be reminded of it every day until the release next year.
lets not forget the amusement park, I will not be going to.
"Horn acknowledged that the studio would have to pacify fans in the months to come." OMG, YAY!!! Do you realize, my fellow Harry Potter fans, that the ONLY way to pacify fans would be to change back the date? So, if he truly means what he says, then WB will be sure to do just that! But, wait a minute! I forgot that WB's idea of pacifying the fans is to give us pictures and a quote. Never mind.... :(
only to words to say clap trap
STUPID SLIMY GREEDY GITS!!! The fans don't love you, unless you love the release back! There is NO Reason AT ALL for the movie to be moved except for your stupid theories about money, it doens't matter WHEN it's released you idiots it will still make a ton of money. November was a good release time, people would still have been seeing it over christmas break!
Are the Twilighters a more rabid fanbase? That seems to be the consensus so far. Please vote and get your voices heard! http://www.film .com/movies/story/the-fiv e-most-rabid-fanbases/224 94925
I cannot believe they would make this decision without discussing it with Ms JK Rowling. Did she agree to this? Will she remain silent? This is all about money and she has made plenty. She has used her position to do good and therefore has maintained her integrity with fans, but this is something else. She must voice her disapproval immediately and loudly. She must speak for us.
If you wanna stick it to WB's pockets don't see the movie opening weekend. Sign this petition. http://www.petitionsp ot.com/petitions /BoycottWB
What about all the release dates they just posted on the http://harrypotter.warner bros.co.uk/releasedates/ site? They still have Nov. 21???????????? Is the date changed world wide or just the USA?
DON'T GO EASY ON WB BECAUSE OF THIS. THEY JUST WANT US TO FORGIVE THEM AND STILL SEE THE MOVIE! KEEP SENDING MAILS TO THEM, SIGN THIS http://www.petitionspot.c om/petitions/harrypotter6 AND BOYCOTT THE MOVIE IN THEATRES! THEY JUST WANNA MAKE MONEY, THEY DON'T GIVE shhh ABOUT US! HE JUST SAID THAT THEY WANTED TO SHOW THE MOVIE WHEN MORE PEOPLE COULD SPEND MONEY ON IT. LIKE IT'S NOT ENOUGH TO GET A COUPLE OF HUNDRED MILLIONS!! SELFISH!SELFISH!SELFISH!!
THIS IS WRONG!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!! BATMAN BATMAN BATMAN BATMAN BATMAN BATMAN !!!!!!!!!!!!!!!!!!!!!!!!! !!1 THE DARK KNIGHT CAN BITE MY ASS !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!! MAD MAD MAD MAD MAD MAD MAD MAD !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!! wwwwwwww wwwwwwwwwwaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaa GGGGGG GGGGGGGGGRRRRRRRRRRRRRRRR RRRRRRRRRRRRRRRRRRR ~~ ~~~#|:3-( HARRY I WANT U IN NOVEMBER !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!
Bleh, what a load of BS.
WE!!!!!!!!!!
I SAY THAT WE BOCOTT ALL WB MOVIES, THEY PICKED THE WRONG FANS TO MESS WITH. EVERYONE JUST SIN THE PETITION AND BOYCOTT ALL WB MOVIES!!!!!!
Boycott all Harry Potter books, DVD's, rentals until WB puts the HB Prince back on schedule!
LOVE US? yeah right. they're just digging the hole deeper
I am going to write a strongly worded letter ! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!
The LOVE us? Yeah...right. *still extremely annoyed*
Did it not occur to W.B. in their greed induced delirium that the reason people went to see Dark Knight en masse was because it was an excellent film? And think about it, people! I know the vast majority of you hate the Order of the Phoenix film, but the reviews for it were (generally) much better than for the first four! Why did we all go to see it? Because the reviews were great. And as far as Dark Knight goes, Heath Ledger died at the end of this film. He was said to have gotten very dark due to his performance. Who wouldn't want to see that? Despite being erroneous, people were chanting that it was the film that killed Ledger! Everyone was nuts to see it, and it delivered pretty darn well. I know we'll end up giving W.B. what they want- more money. But I wish that we could, as a group, boycott the film. Don't give them what they want, stay away from theatres. If we can wait until July of '09 for the movie, can't we wait a couple months longer to rent or buy the DVD? And you all know very well that despite W.B.'s claim that it won't have an effect on the last two films, I think we can be very sure it will. So let's wait even longer, boycott the darned film.
I know about summer and kids being out of school. But I do not know any kids going to school on Saturday or Sunday. Has WB heard of Thanksgiving (Nov. 27, 2008) , the biggest movie weekend of the year ?
I feel like my heart has been ripped out. You know, could it also be (and I can't believe I'm thinking this) that WB actually thinks that "Twilight" might be competition for HBP? Just a thought...
I only go see two movies a year and Harry potter is a guaranteed movie to see. I some times see this particular movie about 5 or 6 times. For this inconvenience we should be given some sort of compensation.
'we love our fans' haha yeah right! All you people want is more money! if you did 'love your fans' you would have the decency of keeping the movie at the novemeber release in stead of putting it to another 11 months from now!
I've just been and completed the WB survey at the Survey Monkey website. In every box where you could make a comment I wrote - "Release Harry Potter and the Half Blood Prince in November 2008 like originally promised"
What they mean is "We don't give to ****s about our fans, that's why we're moving the release 8 months just because Dark Knight is doing well." What the hell kind of excuse if that??! One movie is doing well so they move another 8 MONTHS!!!??? :@:@:@
I think it's bull that they're making everyone wait. I think they'd make just as much money in November (over Thanksgiving break - U.S. schools) as they would in summer. They claim they moved it to make it more of a family friendly date when kids are out of school. PLLLLLLEEEEAAAAASSSSEEEEE ! Kids in the U.S. ARE out of school over Thanksgiving break!!! They're just doing it to try to make more $s. Who are they kidding? Do they think we're all stupid? Who cares about everyone else on the planet who's been hearing for a year that it's coming this November, right? Old Exec farts at Warner Bs - I hope the backlash grows!!! - they forgot about the "customer". The customer is ALWAYS right WB - remember???? Anyway, I'm really bummed. I was really looking forward to this - especially since there are no more books to read in the series.
Change that quote to "We love our money". Well we fudge hate you, WB. This is complete bullshit. HP fans deserve better.
HAHAHA yea they care about the fans oh please!!! SCREW YOU WB!!! UGH!!!
It's not even about making more money in the summer as they say! What they really mean is this: The Dark Knight made them so much money THIS year.. they want to push HBP next year to make more money in the next fiscal year since they don't have a blockbuster lined up and next years gross will look "pitiful" compared to this years after Dark Knight and Harry Potter in the same year. But it is disgraceful that they would do this a mere THREE months before the release date... when people have planned things around it and anticipating it for already over a year. What I think is even more disgraceful is that they no doubt were toying with the idea for a while, hence the lack of major advertisements, a late teaser trailer, etc. and were just waiting to see how much Dark Knight would bring in before pulling the plug on Potter. So them wanting to wait ill next year is one thing, but pushing it ALL the way back to July... thats another!!! Why not sooner! They claim cause the market is better for the younger fans in the Summer but guess what... if they did their research right.. most of the die hard Harry Potter fans are in their teens, 20s, and even 30s as the first book itself came out in what 1997ish? That means if you were 10 when you read it.. then you would be in your 20s now! So WB is just alienating their main marketing demographic cause we will see it anytime regardless of time place but we don't want to wait another whole year practically!! It is outrageous! Why sit on a COMPLETED film for 11 months and risk it getting pirated just to boost your earnings for the next fiscal year... way to go WB... you managed to miss off thousands of people in a matter of moments and if you really loved your fans... you would have thought about letting us down sooner and being honest all along then throwing this at us a mere three months before the release. way to go...
Out for school? wow they have really lost it, and come on the fandom is getting older to i will be 21 when it opens and i would take days off college for the movie. COME on WB just give us are movie
At least they are acknowledging the fact that they are greedy. This sucks, they suck and screw them.
they kind of ended the sentence short. It should read "We Love Our Fans' Money"
My hubby & I are currently listening to the audio version during our commute (he doesn't read the books) in anticipation of the upcoming movie (that I thought was going to be released in November). I am really disappointed by this decision. What a rip!!!!! I know that Daniel wants a career besides playing HP but the play he chose to do, makes me sick! Sign the petition. http://www.petitionspot.c om/petitions/harrypotter6
This is insane and stupid!! They knew a long time ago that the writers' strike was going to affect things, why couldn't they have changed the date when they first found out instead of waiting until a month before the original release date to delay it almost a year?! It's obviously a case of WB proving they're the greedy [beep]s that I always thought they were! Everyone, SIGN PETITIONS! Write to WB! Protest! Whatever it takes to make these guys realize what idiots they look like!!
What a load of crap!.........the WB needs to find a cave in hide in cause they dissapointed the whole world with there greedy plans!......I KNEW that the reason they changed the date was because they think there gonna make more money just because it will open the same time the dark knight opened!........HOW SHALLOW AND IDIOTIC THEY COULD BE?....the only reason all those people wanted to see it was because of Heath Ledger you WB morons!......And EVERYBODY i talked to who watched the dark knight said they HATED it and thats the truth!....I saw it and besides the action it was really dark and dull!......that had to be one of the UGLIEST females ever cast in superhero movies!......sorry but thats the truth!....We won't ever accept your stupid apologies!.......which was just "hey people, we decided to move the movie to a summer release cause we made LOADS of money with 'The Dark Knight' and were hungry for more!....And oh yeah angry fans we "love you" and we'll love you even more if you watch the movie and make us millions of dollars cause we don't have enogh money for a down payment for a yact and a mercedes and don't forget the vacation in the bahamas!"........ NOOO OOOOOOOO i aint giving u my money EVER and if you guys are smart to you won't either!.......lets start a STRIKE!!!!!!!!!!!!!!!!!!! !!!!!!!!!
Pushing the release date back seems like an odd way to show how much 'we love our fans'. Smart move, WB. psst off half your fans in a poorly-concealed money-grubbing scheme. The 'young, core Potter audience' would still go see the film, school or no school. Just because you don't want to compete with films like 'Twilight' or what, 'Transporter 3', you push HBP back six months? Please. How about respecting the integrity of your fans and at least be honest about the fact that you're holding off to make more money.
ATTENTION WB : YOU'RE COMPANY WOULD BE NOTHING WITHOUT THE HARRY POTTER FRANCHISE AND IT'S FANS! 'CAUSE YOU CAN'T MAKE ANY MONEY IF NOBODY GOES TO THE MOVIES! IDIOTS! I'M STILL GOING TO SEE HARRY POTTER WHEN IT COMES OUT, BUT I'M SO TOTALLY MIFFED THAT I WILL REFUSE TO SEE OTHER WB MOVIES UNTIL THEY HIT DVDS! I HOPE THAT PUTS A NICE DENT IN YOUR BIG-TIME CORPORATE PROFITS - MAYBE THEN YOU'LL LEARN THAT THE CONSUMER IS THE MOST POWERFUL FORCE ON THE PLANET!
We need to let Warner Brothers know this is unacceptable. Enough is enough. We are planning a protest in NYC! Once we get a big enough membership we will set a date and contact the news media. We believe this is nothing but an attempt by WB to make more money and we are insulted. Please help! Links: FB Page: http://www.faceboo k.com/group.php?gid=23519 089579
i would just like to say, mr. alan horn, that you are making a big mistake. it doesn't matter what freaking movie comes out. people are going to go and see harry potter. because it's harry potter. and so what if it doesn't look big next to the Dark Knight. everyone knows why people went to see the Dark Knight. and it's not going to compromise the HP film because of that. plus, you were stupid enough to say that it was because of the Dark Knight that WB weren't putting out HP6. so, it pretty much doesn't matter. we're still going to look back in the summer of 08 and see that the Dark Knight did dominate. in the end, it's pointless to move the movie back. no one freaking cares. on top of that, the Dark Knight would never compare to HP world wide. everyone knows that. to everyone else: WHAT THE HELL? Andrew, i think you need to have an intense discussion on this weeks podcast. even though i have a feeling you were planning that anyway. this is ridiculous. and from here on I VOW TO NOT SEE A WB FILM UNTIL JULY 19th, 2009. YOU'RE WELCOME WARNER BROTHERS.
fuc k you WB. you dont care at all abt your fans. only abt your profits!
well thanks for loving me. but hate to break it to you. I HATE YOU! I WILL NOT SUPPORT ANYTHING WARNER BROTHERS OR HARRY POTTER! I AM GOING TO WATCH A BOOTLEG COPY! SCREW YOU! sorry if that was a bit harsh guys- i just hate them- ALOT
Don't you notice them trying to act nice now and giveing us pictures!?.........Sorry WB those pictures are crap and that doesn't make me happy at all!!!!!!!!!...........An d where the hell is mugglecast!??....we wanna hear what they have to say and support the fans and tell everybody to petition and screw WB!!!!!!!!!!!!........We need all the help and attention we can get!!!!!!!!!!!!........An d just think what would Harry do??
i hate those money motivated bussimess men fuckerss. fuc k them. they fgdasghlasjgh ugh i am sooo enflamed. lets all go and picket the wb office and wlak around with signs and stuff. and we need someone to make mean bumper stickers!
WB loves money, not fans, Horn is a liar!!!!!!!!! and mugglenet is already sided with WB by accepting the new date (posting a new countdown in less than 24 hours!!!!) I tought this site was made by real Harry Potter fans, but is true that they are now working for WB
Please, everyone, we ave a chance to actually make a difference. As well as the highly circulated petition with over 10,000 signatures, there is another petition calling for people to boycott the movie's opening weekend. It's practical and can be done - most people won't mind waiting just for a weekend after waiting 8 more months. www.petitionsp ot.com/petitions/hpbopene rboycott Don't forget to take out the spaces!
GREED ... MONEY ... GREED ... MONEY ... GREED ... MONEY ... GREED THAT'S WHAT WARNER BROS. IS MADE OF... IDEA: To the all mighty powers at Mugglenet: Would it be possible to forward a transcript of ALL of our fan comments to Warner Brothers? WE KNOW THEY LOVE US. ALAN HORN SAID IT, DIDN'T HE? I'M SURE HE (THEY) WOULD LOVE TO SEE WHAT WE ALL THINK ABOUT SWITCHING THE DATE.
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