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The Los Angeles Times has an interesting piece on how a recent slump in DVD sales may effect Harry Potter and the Half-Blood Prince's performance. Or will it? [WB President Alan] Horn said he doesn't expect the soft DVD market to hamper sales of "Half-Blood Prince" because it's a "unique property." He believes that although budget-conscious consumers have become more selective about the DVDs they purchase, they have been demonstrating a desire to own big films like "Potter," "Transformers," "Twilight" and Warner Bros.' "The Dark Knight," which according to The-Numbers.com was 2008's top DVD with more than 12.7 million units sold domestically. Although Horn took a lot of flak from "Potter" fans when the studio pushed back the release of "Half-Blood Prince" to July from last November, the move may help boost DVD sales because the film will be released during the heavy gift-buying holiday season. That last sentence confirms that the Half-Blood Prince DVD will indeed see a release before the holiday season! Thanks to Foss for the tip.

25 Comments

Posted by
06-21-2009 at 11:38 PM

Fan Comments

Posted by: - Posted on: 2009-06-21 23:42:30

*affect*

Posted by: - Posted on: 2009-06-21 23:47:34

I like the way they wrote "effect" instead of "affect." :DD

Posted by: - Posted on: 2009-06-22 00:05:52

DVD sales will depend on the movie. but for true potter fans who indeed consider these items as "unique property", they will definitely buy it... and that includes me :D

Posted by: - Posted on: 2009-06-22 00:22:53

None whatsoever. Especially since Im going to end up buying it twice anyway. I going to buy the whole series again when I get a PS3.

Posted by: - Posted on: 2009-06-22 01:46:54

and ill buy it definately, but im still waiting on any special releases and saving up for the ultimate box set when all 7 movies are finally released

Posted by: - Posted on: 2009-06-22 02:34:41

Yes, well. I remember when everyone was talking about boycotting the movie in theaters because it was released late. I dont see that anymore. Of course it will have some impact, but overall? I think people will find it in their budget to buy it. If not, then when they get in to better terms with their money, they will probably buy it then, so I dont think we have anything to worry about in that section of sales. :D

Posted by: - Posted on: 2009-06-22 05:26:32

Lol @ the first 2 comments. Im definitely buying the DVD =)

Posted by: - Posted on: 2009-06-22 06:31:40

Def. buying the DVD anyways! And probs again in Blu-ray if/when I get a Blu-ray player xD Glad the DVD wont be out too long after the theatrical release!

Posted by: - Posted on: 2009-06-22 08:27:21

i was just thinking today about when this dvd would be out. Im so excited it will be out for the holidays! what a great xmas present!

Posted by: - Posted on: 2009-06-22 09:05:28

Why are they talking about the Dvd now??!! The movie hasnt even come out yet, but I know Im going to buy HBP so I really dont care if anyone else doesnt. Its a MUST buy!

Posted by: - Posted on: 2009-06-22 10:08:17

Yeah Id like to give him some more flak about that date change..........

Posted by: - Posted on: 2009-06-22 10:09:49

Shouldnt it be "affect"? Im calling the grammar police! :p

Posted by: - Posted on: 2009-06-22 10:18:29

I hope that the DVD does come out before the holidays, that would be awesome. The time it takes for DVDs to be released usually depends on how well the movie does in the box office. It isnt unusual for a DVD to take up to 6 months to come out after the movie has left theaters. The more money made in the box office the longer it takes for the DVD to come out. With the success of the Potter films I really didnt expect the DVD to be out until sometime after the first of the 2010. Additionally, no one really knows what the economy will be like given that amount of time. But, Potter films have never really fit the mould, and with the amount of fans out there, I have no question about the number of DVD sales. I wonder what sort of gift will come with the new DVD! Last one was those book marks, i forgot what GoF came with, PoA I got a little journal with buckbeak on the front, CoS was both widescreen and full screen, and I have no idea what was released with SS. Hopefully its something AWESOME!!!!

Posted by: - Posted on: 2009-06-22 10:41:14

Of course the DVD sales wont be hurt. That would be like saying since books sales are down, so will the sale of Harry Potter books. People will buy this movie, no matter the price

Posted by: - Posted on: 2009-06-22 11:31:05

Ill be buying the DVD when it comes out or get it as a christmas gift... My whole family knows in a hp fanatic so someone will probably buy it for me. Im asuming it will come out a week or two before Christmas... Ootp came out in mid December and it was in theaters at the same time hbp will be

Posted by: - Posted on: 2009-06-22 12:00:51

I got my first DVD player especially for the release of "Harry Potter and the Sorcerors Stone" (My first DVD) Now, I have the whole collection and as soon as HBP is released ... it has a place waiting. Once all is said and done (meaning after DH Pt2) I wish WB would release a complete set of "Directors Cut" versions. Of course if they did it now ... I will get it. HEY WB! ... you are so interested in making $, why are you letting this opportunity pass?

Posted by: - Posted on: 2009-06-22 12:16:13

down DVD sales wont effect this movie because it is so anticipated

Posted by: - Posted on: 2009-06-22 13:14:00

i would LOVE a directors cut!!!! each movie could be 3 hours+ long and EVERYTHING would be included!!!!!!!!! would love all the outtakes and bloopers as well!!!

Posted by: - Posted on: 2009-06-22 13:56:45

...not to be nitpicky, but the headline should be "affect". >.>

Posted by: - Posted on: 2009-06-22 14:57:00

rosey pwns mugglenet!!!!!

Posted by: - Posted on: 2009-06-22 15:59:10

nahh i think itll do just fine

Posted by: - Posted on: 2009-06-22 16:06:18

I wish the some of the movies had special commentary form the actors/directors too.

Posted by: - Posted on: 2009-06-22 16:23:13

Eeek getting so close now! I need to find out if my theater is doing a midnight screening.

Posted by: - Posted on: 2009-06-22 16:55:49

i dont understand why they would think HBP would have problems with DVD sales , even with the economy because it is so anticipated like someone else said! I wish it would actually come out in November so that we could have a double-dose of Potter in one month (DH in theatres and HBP on DVD!) Anyone agree?

Posted by: - Posted on: 2009-06-22 20:20:23

Ill definitly buy this dvd, but Rach1593, the dvd sales would decrease because a lot of people dont buy dvds in general anymore because they use netflix and on demand. Thats the reason why the blockbuster in my town closed. :(
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