UPDATE: Universal has let us know that the commercial will appear on Access Hollywood tonight! Check your local listings for air times.
The other day we told you that a brand new commercial for the Wizarding World of Harry Potter theme park would debut during this weekend's upcoming Super Bowl.
The ad has made its way online early and is viewable at this link. It includes a small cameo by Dan Radcliffe, who asks two visitors of the park to "follow him" through the world.
What do you think of the ad? Is it good publicity for the park? Be sure to watch it during Super Bowl 44 - this Sunday during the first half of the game! Thanks to Gillian and Peter for the tip.
Posted by
02-02-2010
at 05:46 AM
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Fan Comments |
Posted by: - Posted on: 2010-02-02 06:27:42
Does that ever look lame as can be. I was SOOOOOO excited, but now MEH!!!
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Posted by: - Posted on: 2010-02-02 06:34:03
I watched it with no volume, but it looks like it was geared more toward small children, which I guess is an angle WB hasnt done in a long time since the books and movies have become PG and PG-13. Im still excited to go to the WWofHP and Im excited to see the Saints win the Superbowl!!! WHO DAT!!!
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Posted by: - Posted on: 2010-02-02 06:41:17
it does look young, but I love the views of Hogsmead and the castle, and the part where the dragons tail turns into a coaster. I think it is more about a feeling and hints at things. As usual anything Potter makes me smile. :D
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Posted by: - Posted on: 2010-02-02 07:35:55
Nice commercial-- If you are watching Nickelodeon. I dont suspect all the drunken men are going to be calling for their kids to rewind and watch commercial again. OR, I dont know about you, but any kid under the age of 8 watching the superbowl must be stuck to sports, and probably doesnt like Harry Potter. Just my opinion, but WB, you could have saved that money and put the commercial on another fifty times for less, just on another channel.
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Posted by: - Posted on: 2010-02-02 07:48:20
I agree with lovegoodx. WB could have used the 30 million spent on that commercial and hired John Williams to score the last two films. Sometimes ya gotta wonder what they are thinkin in marketing!
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Posted by: - Posted on: 2010-02-02 07:52:00
Ummmm. I guess its a good thing WB backed HP because Universals commercial sucks.
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Posted by: - Posted on: 2010-02-02 08:07:37
The visuals are great, and obviously a little more effort was put in with Dan there and all.
and HDMSTRSNAPE, WBs marketing decisions are good compared to Disneys, so dont get me started with that ****!
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Posted by: - Posted on: 2010-02-02 08:35:06
I dont know if its just me, but that was kinda lame. Im still totally excited about going to the park, but they could have made it look cooler. I do love the shots that they had of the park though!
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Posted by: - Posted on: 2010-02-02 10:20:31
Yeah Im not really feeling this commercial. Hopefully theyll come out with one aimed more at the children who grew up with the books. Otherwise, Im sure this type of commercial will disappoint people.
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Posted by: - Posted on: 2010-02-02 11:05:59
Thats it? I was expecting more information...the advertisement that I had to watch before the video was actually longer than the commercial. Sure it costs something life half a million per second for the Superbowl commercials, but I wish it had more substance. "Follow me" from Dan, and you couldnt really hear him that well.
Awe well. It is still publicity. A lot of people still dont know about the HP park.
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Posted by: - Posted on: 2010-02-02 11:06:00
Thats it? I was expecting more information...the advertisement that I had to watch before the video was actually longer than the commercial. Sure it costs something life half a million per second for the Superbowl commercials, but I wish it had more substance. "Follow me" from Dan, and you couldnt really hear him that well.
Awe well. It is still publicity. A lot of people still dont know about the HP park.
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Posted by: - Posted on: 2010-02-02 11:39:50
i thought it was kind of corny and the effects were convincing at all. the costumes were weak, but the shots of the park were BRILLIANT. at least they got one thing right. ; ) still very excited to go!
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Posted by: - Posted on: 2010-02-02 11:44:55
Touche ajmrowland! Spoken like a true Disney shareholder.
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Posted by: - Posted on: 2010-02-02 12:37:33
A few facts people... WB has little to do with the marketing of this commerical. Its all Universal. Also, the WW will incorporate things for the entire family... including younger kids. Theyll have Flight of the Hippogriff, but theyll be scared to ride the much more intricate, bigger, and focal attraction... Forbidden Journey and Dragons Challenge. Im not surprised that this commerical is geared towards a younger audience... who do you think makes up the majority of people visiting Orlando? FAMILIES WITH YOUNG CHILDREN.
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Posted by: - Posted on: 2010-02-02 14:02:02
I liked it. And Im glad that I dont have to wait for the Superbowl to se it, because I dont care for football.
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Posted by: - Posted on: 2010-02-02 14:15:49
Awesome! I havent watched it yet, but it looks kind of dorky-like from the picture...lol. I still cant wait to watch it when I can listen to it!
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Posted by: - Posted on: 2010-02-02 14:36:04
Oh this is AWESOME!! I might watch the superbowl just so I can see the ad pop up! The park looks AMAZING!!!! I cant wait to go!! But how dare they make us watch a Walmart commerical first.
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Posted by: - Posted on: 2010-02-02 17:17:01
iwantorlando05:
LOL. Theres always an odd one out.
But you sure the 05 at the end of your name isnt your birthyear?
haha im kidding, i respect your opinion.
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Posted by: - Posted on: 2010-02-02 17:37:50
The commercial was pretty good, a little lame, but there were still some good shots of the park. Hopefully theyll release another commercial that will advertise the family aspect rather than just focusing on the little kids, it needs to appeal to the fans who grew up with the series too!
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Posted by: - Posted on: 2010-02-02 20:13:10
I liked the look of Hogsmeade, but Im not 10 so I wasnt that excited.
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Posted by: - Posted on: 2010-02-02 20:43:40
HDMSTSnape, im no shareholder, just a fan. So.......... the Wizarding World will be awesome!
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Posted by: - Posted on: 2010-02-03 05:12:58
I suppose its only the first advert so not much there. We had one in the UK last weekend... I nearly died when it came on TV. It was a different one though...
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Posted by: - Posted on: 2010-02-03 12:40:11
Not the first real commercial. There have been 1 or 2 before.
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Posted by: - Posted on: 2010-02-04 18:24:50
Cheesy, American MEH.
Just a bit sucky.
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Posted by: - Posted on: 2010-02-04 21:17:30
For further info and updates to the official TV commercial and website, go here www.mediastation.co.uk My company produced the website and TV commercial for Universal Orlando Resort... Enjoy!
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