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  • J.K. Rowling / News / WW Digital

MuggleNet Throwback: The announcement of Pottermore

by Sierra Davenport · June 26, 2014

Three short years ago, the world woke up to an intriguing video announcement from the one and only J.K. Rowling herself talking on and on about a new interactive Harry Potter website for the fans called Pottermore, and just like that, chaos ensued. “More Harry Potter?!” we all wondered eagerly. Yes, more indeed, just not in the way we all thought. So for this week’s MuggleNet Throwback, let’s take a look back at the tumultuous journey that has been Pottermore!

Not much was known about what was to become of the website Rowling announced in partnership with Sony other than that the story of the books would be brought to life in an entirely new way and would feature exclusive written content from Rowling. An initial beta testing period that we’re sure some of you remember with intense zeal and frustration was set up, and gradually, one million lucky fans were allowed on to the site. Queue the Sorting meltdowns.

Since its initial release, Pottermore has given fans a visual treat with an entirely new concept of how the wizarding world could look; anyone who’s been on the site can see how impressive the graphics are. Pottermore has also become one of the only providers of the Harry Potter e-books in their official Pottermore store, something fans have waited years for. And of course, if there’s one thing Pottermore has perhaps succeeded the best at, it’s the site’s incorporation of new written content detailing everything from character backstories (Lupin!) to fascinating explanations of magical objects and everything in between.

Pottermore has met some amount of criticism, though, since its inception. Ask any fan who’s registered for the site, and you’re sure to get a lengthy story detailing their time spent with faulty potion making, glitchy duels, and of course, a very hotly disputed Sorting Hat test. The site has also been known for its lengthy wait times between book releases. But for all of its drawbacks, Pottermore has certainly become a source of amusement and learning for Potter fans around the world. Most recently, the Pottermore Insider blog has been addressing some of the issues the site has faced, including account deletions. You can read the latest updates and view the full journey of Pottermore in our exclusive MuggleNet “Pottermore” section.

What has been your favorite Pottermore discovery thus far?

 

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MuggleNet Archive

Important Dates

August 2025

Sun, Aug 31

Hermione and Ron become prefects
Recurs yearly

1995

Hermione purchases Crookshanks
Recurs yearly

1993

September 2025

Mon, Sep 1

Harry and Ron travel to Hogwarts via Ford Anglia
Recurs yearly

1992

Harry's first ride on the Hogwarts Express
Recurs yearly

1991

Hermione receives Time-Turner
Recurs yearly

1993

MuggleNet Live! 2017: Nineteen Years Later
Recurs yearly

2017

Tue, Sep 2

Faux Moody transfigures Draco into a ferret
Recurs yearly

1994

Gregorovitch is murdered by Lord Voldemort
Recurs yearly

1997

Harry gets the Half-Blood Prince's Potions book
Recurs yearly

1996

Trio breaks into the Ministry of Magic and acquires Slytherin's locket
Recurs yearly

1997

Wed, Sep 3

Harry buries Alastor Moody's magical eye
Recurs yearly
Harry's first detention with Professor Umbridge
Recurs yearly
Lockhart lets Cornish pixies loose in class
Recurs yearly

1992

Thu, Sep 4

Ellie Darcey-Alden's birthday
Recurs yearly

Young Lily Evans

Hermione forms SPEW
Recurs yearly

1994

Moody's first DADA lesson
Recurs yearly

1994

Fri, Sep 5

Harry hears the Basilisk in the walls for the first time
Recurs yearly

1992

Ron's wand backfires as he tries to curse Malfoy; Eat Slugs!
Recurs yearly

1992

Sat, Sep 6

Harry's first potions class, where he loses 5 points for Gryffindor
Recurs yearly

1991

Hogwarts: An Incomplete and Unreliable Guide, Heroism, Hardship and Dangerous Hobbies, & Power, Politics and Pesky Poltergeists (short stories; e-book) released - 2016
Recurs yearly

2016

MuggleNet receives JKR Fansite Award
Recurs yearly

2004

It’s high time I paid homage to the mighty MuggleNet. Where to start? I love the design, (I currently favour the ‘Dementor’ layout), the polls (I actually voted in the ‘Who’s the Half-Blood Prince?’ one), the pretty-much-exhaustive information on all books and films, the wonderful editorials (more insight there than in several companion volumes I shall not name), 101 Ways to Annoy Lord Voldemort (made me laugh aloud), the Wall of Shame (nearly as funny as some of the stuff I get)… pretty much everything. Webmaster Emerson, Eric, Jamie, Damon, Ben, Matthew, Rachel, Jaymz and Sharon, I salute you.

http://web.archive.org/web/20040907101729/http://www.jkrowling.com/textonly/fansite_view.cfm?id=15

MuggleNet podcasts are sponsored in part by Secretlab.

Thanks to its research-backed ergonomic design, including a proprietary 4-way adaptive lumbar support system, the Secretlab TITAN Evo Harry Potter Edition will comfortably support you even when you’re up to no good.

Did You Know

When Harry Potter and the Prisoner of Azkaban was released in the United Kingdom, the publisher asked stores not to sell the book until schools were closed for the day to prevent truancy.

Potter History

December 27, 2005 – Harry Potter is recognized as the most blogged-about person of 2005.

Potter Quote

“I know what you are known as. But to me, I’m afraid, you will always be Tom Riddle. It is one of the irritating things about old teachers. I am afraid that they never quite forget their charges’ youthful beginnings.”

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