New “Paddington” Trail Announced, Supported by “Potter” Stars
Today, it was announced that an official Paddington trail was being created by VisitLondon.com, NSPCC, and STUDIOCANAL. Many well-known faces have already given their support to the trail and will be designing their own statues, including Emma Watson. The lead charity for the trail is the NSPCC, and following the trail, the bears will be auctioned off for the charity. Two of the statues will be auctioned off in order to raise money for Action Medical Research for Children, which has been the official Paddington charity for over 35 years.
The trail itself will stretch right across London, taking in many of the city’s landmarks. Hugh Bonneville, one of the stars of the upcoming film says,
Paddington is an explorer – this trail is a wonderful way of bringing this to life, and I hope it makes people look at London with fresh eyes. I am delighted to have been asked to design one of the bears and have created an ode to Paddington’s favourite preserve. I can’t wait for people to see it.
Watch a trailer below:
In case you’re still wondering what exactly this new trail is about, here’s some more information:
These adventurous designers are working on some of the 50 Paddington Bear statues, which will be placed across the capital ahead of the highly anticipated release of PADDINGTON in UK cinemas on November 28, 2014. This exciting and inspiring trail will take in museums, parks, shops and landmarks, all with a colorful, Paddington-inspired flavor. London is Paddington’s favorite city – full of adventure and opportunities to explore the wonderful art, culture, innovation and entertainment that are so prominent in the capital.
Visitors will be able to follow in the furry footsteps of the world’s favorite Peruvian explorer visiting locations across the capital from as far west as Heathrow through to the O2 in the east, taking in some of London’s key cultural and landmark hotspots such as the Royal Opera House, Museum of London, Horse Guards Parade, the Museum of Childhood and of course, Paddington Station, with the trail ending in Selfridges, from November 4–December 30, 2014.
You can find out more about the trail here, and you can read the full press release below, with more details about the creation of the trail and the bear himself.
The film is due to be released in the UK on November 28, while the trail begins on November 4 and runs until December 30, 2014.
Are you looking forward to the film? Will you be following the trail? Let us know your thoughts!