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Build-A-Bear Workshop Launches “Harry Potter” Collection

by · Published · Updated

Get ready to care for some new magical creatures. Exclusive Harry Potter Build-A-Bear Workshop teddy bears and accessories are about to hit shelves, and we must say, these are bear-y adorable.

This magical collection includes a Harry Potter bear, Wizarding World-inspired clothing, and accessories. This line, the first time a Harry Potter plush is being offered at Build-A-Bear, will be launching online on September 2, just in time for us to miss the Hogwarts Express because we need this bear!

 

 

 
 
 
 
 
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Wands at the ready! Our newest collection is flying in this September. Check out our stories to sign up for email updates!

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These little witches and wizards have golden paws and feature the official Harry Potter logo and Hogwarts crest on them. You can have your bear match your Hogwarts House with specific robes available for all four Houses. Choose between the standard uniform pants or skirt and add a matching House scarf that will add some flair to your bear. To customize your furry friend’s look even more, pick out a woven sweater and striped tie.

 

HP Build-A-Bear

The “Harry Potter” Build-A-Bear teddy is available in September. The paws feature the “Harry Potter” logo and Hogwarts crest.

 

These bears are truly living out our Hogwarts fantasies. You can complete the Wizarding World look with a plush wand wrist accessory that attaches to its paw. Jennifer Kretchmar, Chief Merchandising Officer, is beyond excited to bring this collection to Harry Potter fans.

We are thrilled to be bringing the magic of the Wizarding World to Build-A-Bear Workshop. Harry Potter fans are sure to be spell-bound by the Harry Potter bear, [H]ouse robes and Hogwarts uniforms, and bear-sized wands – and more magical clothing and accessories to come. This enchanting collection is perfect for all ages!

You can sign up for email updates so you’ll be the first to know when the collection is available on the Build-A-Bear website. Wands at the ready, and Galleons are ready to be spent for this furry, magical being. Will you be getting an exclusive bear to show off your Potter pride? Let us know!

Press Release

A Harry Potter-Inspired Collection Is Apparating [i]nto Build-A-Bear Workshop®
Wizarding World fans will be delighted by the official Harry Potter bear, [H]ouse robes, wands and more!

ST. LOUIS, Aug. 27, 2020 /PRNewswire/ -- Today, Build-A-Bear®, in partnership with Warner Bros. Consumer Products, announced a magical collection that includes a Harry Potter bear and Wizarding World-inspired clothing and accessories. Launching exclusively online on September 2, and available in stores later this fall, this is the first time that Harry Potter plush is being offered by Build-A-Bear Workshop.

"We are thrilled to be bringing the magic of the Wizarding World to Build-A-Bear Workshop," said Jennifer Kretchmar, Chief Digital & Merchandising Officer. "Harry Potter fans are sure to be spell-bound by the Harry Potter bear, [H]ouse robes and Hogwarts uniforms, and bear-sized wands – and more magical clothing and accessories to come. This enchanting collection is perfect for all ages!"

CALLING ALL WITCHES AND WIZARDS
Embark on adventures with your very own Harry Potter-inspired bear, complete with golden paws, the official Harry Potter logo, and Hogwarts crest.

SHOW OFF YOUR HOUSE PRIDE
Dress your bear in its Hogwarts [H]ouse with themed robes featuring the [H]ouse colors and crests of Gryffindor, Slytherin, Ravenclaw or Hufflepuff. Complete the look with a matching [H]ouse scarf!

WANDS AT THE READY
Complete your furry friend's Wizarding World look with a wand! Available in black or brown, a plush wand wrist accessory attaches to your furry friend's paw.

WELCOME TO HOGWARTS
Your furry friend can look just like a Hogwarts student in Hogwarts uniform pants or skirt with a golden Hogwarts logo. Accessorize the look with a woven sweater and striped tie in [H]ouse colors!

Guests can be among the first to access this new collection by visiting www.buildabear.com/harrypotter to sign up for updates and more information.

For product images, please click here.

For more information about Build-A-Bear, visit buildabear.com, and follow the brand on Facebook, Twitter, YouTube and Instagram.

 

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