Pottermore CEO, Charlie Redmayne, was in attendance at the Frankfurt Book Fair on Monday where he revealed some key information regarding Potttermore and the release of the final chapters for Harry Potter and the Chamber of Secrets.

According to the news released by our friends at Pottermore News: Mr. Redmayne spoke of how Pottermore can be used as a model for the future of digital publishing as well as to how they are exploring in-flight entertainment.

From the Book Fair's blog:

“Most publishers see digital publishing as creating e-books or, perhaps, enhanced e-books, but Pottermore looked at every single platform—e-books, browser-based experiences, social network, apps, game consoles, in-flight entertainment, YouTube, and educational platforms—to see if and how it could work for our brand. Publishers have often thought that filmmakers or gaming companies have the rights to the more valuable properties, but we have the rights to the stories and that has immense value.”

Finally, he announced that the release of the final chapters for Harry Potter and the Chamber of Secrets will be released later this month.

Are you still excited about the new content that is being revealed on Pottermore? Are you a regular visitor of the interactive website? Let us know in the comments below.

Thanks to Pottermore News for the tip!

Comments

Posted by Keith
10-11-2012at 10:05 AM

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