Scholastic Celebrates “Cursed Child” with a Muggle Mob
There’s only a few days now until the script of Harry Potter and the Cursed Child – Parts 1 & 2 is released, and Harry Potter fans all over the world are gearing up for midnight releases. Some Harry Potter fans started celebrating early, by taking to the streets of New York with their Harry Potter books to celebrate the upcoming script release.
Reporting on the event, Scholastic, the American publisher of the Harry Potter series, revealed more details about the Muggle Mob that took place on July 21.
More than 300 Harry Potter fans formed a massive flash mob or ‘Muggle Mob’ today, taking over Broadway in front of the Scholastic headquarters building in New York City, just 10 days before the highly anticipated release of the eighth Harry Potter story, Harry Potter and the Cursed Child Parts One and Two. The fans, all Scholastic employees and their children, flooded onto the street reading from a favorite Harry Potter book and stopping traffic in the busy SoHo area. At the culmination of the estimated two-and-a-half[-]minute event, the fans lowered their books and raised up paddles showing the cover of Harry Potter and the Cursed Child Parts One and Two, drawing cheers throughout the neighborhood. As the crowd dispersed, ‘Muggle Mob’ participants handed out their Harry Potter books from the Harry Potter series 1-7 to lucky passersby, sharing the gift of books and reading.
You can watch a video of the event below!
Were you there?
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