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New “Potter” Merch Coming to a Store Near You!

by JT Diaz · June 22, 2018

On Thursday, Warner Bros. released details about its new and existing line of Harry Potter products at the Soho Grand Hotel during the Wizarding World Collection Preview. They are featured in several different outlets, including Pottery Barn, Walmart, Target, the Wizarding World of Harry Potter, and several others.

The home decor from Pottery Barn stood out among the plethora of items because each design was very subtle but still had the magical feel of Harry Potter. You can show your Harry Potter spirit with beautifully designed accents and light fixtures. The phoenix lamp was a wonderful addition to the bedroom set being showcased; it looked almost real with the light radiating from its body. The newer items, such as the Deathly Hallows mirror and the sheets on several of the beds, seamlessly integrate with the existing lines so you don’t feel like you have to buy an entirely new setup. There’s something for the whole family, from infants with onesies and a crib mobile to a full tea set featuring the four Houses for Mom and Dad! The Hedwig and Golden Snitch bean bags are a perfect addition to any kids room or even a work office!

 

A golden lamp in the shape of the phoenix with holes in the feathers for light to shine throughA golden lamp in the shape of the phoenix with holes in the feathers for light to shine through
A mirror in the shape of the Deathly Hallows symbolA mirror in the shape of the Deathly Hallows symbol
“Harry Potter” dolls and onesies“Harry Potter” dolls and onesies
A “Harry Potter” mobile for a child’s crib, featuring Golden SnitchesA “Harry Potter” mobile for a child’s crib, featuring Golden Snitches
A “Harry Potter” bean bag made to look like a snowy owl, including yellow eyes and a beakA “Harry Potter” bean bag made to look like a snowy owl, including yellow eyes and a beak

 

There were items of all different price points, but a standout on the high side was a design from MinaLima, the team behind the visual graphics for the Harry Potter movie franchise, from the Sirius Black wanted posters to the Marauder’s Map design and everything in between. You can now have a personalized Hogwarts acceptance letter created by the team at MinaLima. It will put you back quite a few Galleons, but to have a letter created by the masters themselves and placed in an impeccably beautiful box might be worth it!

 

Harry Potter’s original Hogwarts acceptance letter, created by MinaLimaHarry Potter’s original Hogwarts acceptance letter, created by MinaLima
A frontal view of Harry Potter’s original Hogwarts acceptance letter, created by MinaLimaA frontal view of Harry Potter’s original Hogwarts acceptance letter, created by MinaLima

 

An item that truly creates magic in the real world is the Harry Potter Photo and Video Printer. The photos of the printers themselves will be released closer to October, but they were providing some demos of the app! You take a video on the app, it prints a still photo of the beginning of the video, and when you scan it with the Lifeprint App the photo comes to life! The possibilities are endless for the perfect Instagram photos!

LEGO is completing its sets with Aragog in the Forbidden Forest, featuring Harry and Ron along with Aragog, his den, and several additional spiders, as well as Newt’s Case of Magical Creatures, which includes Newt’s famous suitcase along with his beasts and the gang. You may recognize the little Niffler from JK’s tweet a few weeks ago!

Walmart will be debuting an exclusive line of realistic-looking dolls, including Albus Dumbledore, Minerva McGonagall, Ginny Weasley, and the trio.

They had a small sample of the Harry Potter: A Pop-Up Guide to Hogwarts, and the entire castle grew out of a very thin book! The full book will have even more elaborate pop-ups to discover from Hogwarts!

The Wizarding World candies such as Chocolate Frogs and wands that are sold in major retailers are seeing a package change. They have a white background with black print to resemble what looks like the Daily Prophet! They are trying to make the Wizarding World of Harry Potter more accessible to people all over the country and world who can’t make the trip to one of the parks. These brand changes are the first step to making them closer to what you may see in the parks.

There are a few items that are still being kept on the down-low because they haven’t been officially announced, but stay tuned for further information! Looking at all these items will make any Potter fan immediately try to hide their wallet! Many of these items will be released closer to the holidays so keep an eye on the item’s main retailers’ websites!

 

An Erumpent, a Thunderbird, and an Occamy clamber out of Newt’s suitcase in this new LEGO set, which includes Jacob, Queenie, Newt, and Tina LEGOs.An Erumpent, a Thunderbird, and an Occamy clamber out of Newt’s suitcase in this new LEGO set, which includes Jacob, Queenie, Newt, and Tina LEGOs.
A new “Harry Potter” LEGO set, including Harry and Ron deep in the Forbidden Forest encountering spiders in Aragog’s lairA new “Harry Potter” LEGO set, including Harry and Ron deep in the Forbidden Forest encountering spiders in Aragog’s lair
Realistic “Potter” Barbie dolls, including Albus Dumbledore, Harry Potter, Minerva McGonagall, Hermione Granger, Ron Weasley, and Ginny WeasleyRealistic “Potter” Barbie dolls, including Albus Dumbledore, Harry Potter, Minerva McGonagall, Hermione Granger, Ron Weasley, and Ginny Weasley
Edible wands in the shape of Harry Potter’s wandEdible wands in the shape of Harry Potter’s wand

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MuggleNet Archive

Important Dates

July 2025

Wed, Jul 9

David O'Hara's birthday
Recurs yearly

Albert Runcorn

Thu, Jul 10

Fiona Shaw's birthday
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Petunia Dursley

Fri, Jul 11

Harry Potter and the Order of the Phoenix movie (US)
Recurs yearly

2007

Sat, Jul 12

Harry Potter and the Order of the Phoenix movie (UK)
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2007

Harry and Dumbledore travel to get Slughorn
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1996

Harry officially learns he inherited Grimmauld Place and Kreacher
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1996

Sun, Jul 13

OWL results arrive at the Burrow
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1996

Tue, Jul 15

Harry Potter and the Deathly Hallows - Part 2 movie
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2011

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2009

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2014

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Did You Know

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Potter History

July 23, 2007 – Scholastic announces Harry Potter and the Deathly Hallows sold 8.3 million copies in the Unites States within its first 24 hours.

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