“Harry Potter” Prequel Sets Short-Story Sales Record

Back in June, we told you about the prequel that J.K. Rowling wrote to support Waterstone’s “What’s Your Story” charity auction. Jo’s story sold to the winning bidder for nearly $50,000.

Today, the postcard book that includes stories from Jo and 12 other authors went on sale to the general public. Lo and behold, the Telegraph is reporting that 10,000 copies went on sale at Waterstone’s stores, and 10,000 copies were sold by the end of the day!

The following quote by Toby Bourne, Waterstones head of children’s buying, is taken from the article:

Fans have been desperate to own this limited edition piece of Harry Potter history. Pre-orders flooded in from all over the world. Demand was so big that we stopped taking pre-orders to ensure customers had a chance to buy the book in stores.