“A Sensory Extravaganza”: MinaLima’s “Enchanted Journeys” Exhibition Opens
MinaLima, the innovative graphic design studio behind the Harry Potter and Fantastic Beasts films, has opened an exciting interactive exhibition at Moat Brae, Scotland’s National Centre for Children’s Literature and Storytelling.
As previously reported, Enchanted Journeys: Adventures in Storytelling is an immersive, theatrical experience that invites guests to step into the worlds of the most beloved children’s tales. Alice’s Adventures in Wonderland by Lewis Carroll, The Little Mermaid by Hans Christian Andersen, The Wonderful Wizard of Oz by L. Frank Baum, Pinocchio by Carlo Collodi, and Peter Pan by J.M. Barrie are all featured in the exhibition, which is imbued with the bright and colorful signature style of the MinaLima Illustrated Classics collection.
Launched in 2015, MinaLima’s Illustrated Classics feature interactive designs in classic children’s tales, many of which are included in Enchanted Journeys to create “a sensory extravaganza of imagery and sound.” The exhibition incorporates several interactive opportunities as well: Guests are able to attend the Mad Hatter’s tea party, walk the yellow brick road, and even pull Pinocchio’s strings.
Robin Stapley and Eddie Newquist, the creative leads for Studio MinaLima, re-created the artistic style of the Illustrated Classics collection for Enchanted Journeys. The pair shared their abundant enthusiasm for the new exhibition.
We are thrilled to bring these classic stories to life in a uniquely interactive way with our partners at Moat Brae. This one-of-a-kind, larger-than-life experience will enthral, entertain and educate families – children and adults alike!
Joanna Lumley, a patron of the Moat Brae Trust, echoed Stapley and Newquist’s excitement.
To have a brand-new exhibition from the inimitable Studio MinaLima come to Moat Brae this summer is an absolute dream come true. What it offers for book lovers — young and old, from near and far — is a chance to explore these classics of children’s literature in a completely unique and truly exhilarating way and to create precious memories to stand the test of time, just as the stories have themselves.
Visitors can now immerse themselves in this larger-than-life reimagining of our MinaLima Classics books as an exhibition Enchanted Journeys: Adventures in Storytelling at @MoatBrae. Tickets are available to purchase through the link in our bio! #StudioMinaLima #MoatBrae pic.twitter.com/nEEfQDZEiL
— Studio MinaLima (@studiominalima) July 13, 2022
Moat Brae holds special significance in the history of children’s literature – Peter Pan author J.M. Barrie was good friends with the boys who lived in the house when he was a child. The boys often played as pirates together in the garden, which would later serve as inspiration for Barrie in writing Peter Pan and is now called the Neverland Discovery Garden. The house, meanwhile, has a permanent exhibition recounting his time in Dumfries.
For the creative founders of MinaLima, Miraphora Mina and Eduardo Lima, Peter Pan is particularly meaningful.
Our first foray into illustrating children’s classic tales was the captivating world of Peter Pan – we have since reimagined eight other fairytale lands – so it is fitting that we should create our inaugural interactive exhibition at Moat Brae, the home of children’s storytelling.
Mina and Lima first began their partnership in 2001 with their work on the Harry Potter franchise. In addition to Potter, MinaLima has also designed graphic props for Sweeney Todd: The Demon Barber of Fleet Street, The Golden Compass, and The Imitation Game. The studio’s immense talent is evident in the lasting influence of the graphic designs for the Wizarding World and other major projects.
Enchanted Journeys is open throughout the summer at Moat Brae, Tuesday through Sunday, from 10 a.m. to 4 p.m. The opening coincides with VisitScotland’s Year of Stories 2022, which celebrates diverse voices and encourages locals and visitors to learn more about the places, people, and cultures behind Scottish stories.
Will you be visiting the exhibition? Let us know in the comments!